Chaos-controlled retail margin
Use Chaos as its own retail-facing sourcing channel, with markups controlled by the Chaos account rather than sending every opportunity through a separate jewellery brand.
Retail showroom
Sell sourced stones through Chaos as a retail experience.
Chaos can support a consumer-facing path without depending on a partner brand. The first version should be a curated enquiry workflow: browse retail-ready stones, prepare a client quote, confirm the dealer stock, then manage the sale cleanly through Chaos.
How this starts
Manual, controlled, and commercially clear.
- 1. Client requests a stone or browses a retail-safe marketplace view.
- 2. Chaos prepares a Stone Passport or quote with an agreed retail margin.
- 3. Availability, certificate details and shipping are confirmed before taking payment.
- 4. Checkout and fulfilment automation can be added once the manual workflow proves demand.
Client-facing browsing
Retail Mode hides trade-only context and makes the marketplace easier to use when discussing stones with a private client.
Concierge before checkout
The sensible first version is enquiry-led: confirm availability, certificate details, setting requirements and pricing before adding full ecommerce payments.
Commercial note
From a product perspective, the cleanest route is to keep Chaos Retail as a separate channel with its own markup rules, enquiries and records. Any relationship with another jewellery company should be documented separately so ownership, margin, referrals and responsibilities are clear before orders start moving.